NPS (Net Promoter Score) Calculator
NPS Calculator
NPS Calculator – Check Your Net Promoter Score Classification Instantly
The NPS (Net Promoter Score) Calculator lets you answer the classic customer loyalty question — "On a scale from 0 to 10, how likely are you to recommend our service to a friend or colleague?" — and instantly see how that response is classified under the standard Net Promoter Score methodology used by businesses worldwide.
How to Use the NPS Calculator
- Read the question: "On a scale from 0 to 10, how likely are you to recommend our service to a friend or colleague?"
- Click the number (0 through 10) that best reflects your answer.
- The tool instantly shows whether that score falls into the Promoter, Passive, or Detractor category, and explains how it contributes to an overall NPS score.
Formula Used
Each score you click is classified as follows:
- 9–10 → Promoter (loyal enthusiasts likely to keep buying and refer others)
- 7–8 → Passive (satisfied but unenthusiastic customers, vulnerable to competitors)
- 0–6 → Detractor (unhappy customers who could damage the brand through negative word-of-mouth)
When a business collects many responses, the overall Net Promoter Score is calculated as:
NPS = %Promoters − %Detractors
Worked Example
Suppose you click on 9 when asked how likely you are to recommend a service.
A score of 9 falls in the 9–10 range, so you are classified as a Promoter — someone highly likely to recommend the business and contribute positively to its Net Promoter Score.
If a business collected responses from 200 customers and found 120 Promoters, 50 Passives, and 30 Detractors, its overall NPS would be:
%Promoters = 60%, %Detractors = 15%, NPS = 60 − 15 = 45 (a strong score)
Practical Context: Using NPS for Indian Businesses
NPS is widely used by Indian startups, e-commerce platforms, SaaS companies, and service businesses to track customer satisfaction, benchmark against competitors, and identify areas needing improvement. This single-response tool is a simple way to understand how one survey answer fits into the bigger NPS picture — useful for training teams on the methodology or for individuals curious about how their own feedback would be classified.
Frequently Asked Questions
Q1. Why is a score of 8 not counted as a "positive" response?
Under NPS methodology, only scores of 9–10 count as Promoters. Scores of 7–8 are Passives — satisfied, but not enthusiastic enough to actively recommend the business, so they don't add to the score.
Q2. What is considered a "good" overall NPS score?
Generally, scores above 0 are considered good, above 30 are considered great, and above 70 are considered world-class, though benchmarks vary by industry.
Q3. Does clicking one score calculate a full business NPS?
No — a single click shows you the classification (Promoter, Passive, or Detractor) for that one response. A full NPS score requires aggregating many responses using the %Promoters − %Detractors formula.
Q4. Can NPS scores be negative?
Yes, if a business has more Detractors than Promoters among its respondents, its overall NPS will be negative, indicating more dissatisfaction than loyalty.